10ª página

Mis reflexiones

Artículos y notas sobre producto, startups, IA y anécdotas de mi vida

Proyecto Casa – La compra e hipoteca (I)

Proyecto Casa – La compra e hipoteca (I)

Consejos y aprendizajes tras la compra de nuestra primera vivienda. En este primer artículo, comparto lo aprendido en nuestro proceso de búsqueda, compra e hipoteca.

27 ene 2022

We're really proud that BBC has featured us in one of their film series! Watch below the 5min video about Ontruck!

23 abr 2021
The Questionnaire Alignment Technique to solve conflicting positions

The Questionnaire Alignment Technique to solve conflicting positions

The Questionnaire Alignment Technique is useful when the discussion you are having is full of misunderstandings. You write a list of questions with the misalignments you are having, and you fill them with the different potential answers.

19 oct 2020
José Pérez-Agüera, Mercadona Tech CPO, on the analytical knowledge and tools Product Managers must know

José Pérez-Agüera, Mercadona Tech CPO, on the analytical knowledge and tools Product Managers must know

Mercadona Tech is the tech company from Mercadona, one of the most known supermarkets in Spain. José Pérez-Agüera joined three years ago as CPO. We talked about the analytical skills and tools Product Managers must know and how their relationship with Product Designers should be.

Luisja Alvarez, Telefonica CX, on how their product teams work with multiple countries and brands

Luisja Alvarez, Telefonica CX, on how their product teams work with multiple countries and brands

Telefonica CX is the department which builds the main consumer app for Telefonica. Luisja is their Head of Global Product since 2018. This article reviews how they structure their product teams to work better with the countries, and how they prepare their quarterly roadmaps.

Ana Asuero, Aplazame CPO, on how to do product when there are limitations you can't control

Ana Asuero, Aplazame CPO, on how to do product when there are limitations you can't control

Aplazame is a Spanish fin-tech company which works with stores to increase their sales using instant financing as a marketing tool. Ana Asuero joined 4 years ago and she is their CPO. We talked about her experience working on the product solving the technical and legal limitations.

Commitments, deadlines and plannings

Commitments, deadlines and plannings

Many product teams, and especially PMs who breath agile, don't like the process of planning, nor sharing those plans with stakeholders, nor committing to deadlines. This can lead to misunderstandings and frustration between product and business teams. However, it doesn't have to be that way.

4 may 2020
Bizum can be the European payment solution, will banks go for it?

Bizum can be the European payment solution, will banks go for it?

Bizum is a service to send money instantly between bank accounts. It's currently used by 8 million people, the most used service of this type in Europe. It is a surprising success. This article explains its origin, the reason for its success, how they work in product, and its future challenges.

28 abr 2020
Aligning Product OKRs with C-level

Aligning Product OKRs with C-level

One of the key phases is the prioritization and definition of the OKRs. The best way is to combine a top-down (C-level setting the key company objectives) with a bottom-up approach (product teams proposing the OKRs).

12 abr 2020
Best practices after 18 months of OKRs

Best practices after 18 months of OKRs

This article has the objective of contributing our learnings about OKRs to the community. There are two sections: Best practices on defining the OKRs, and Best practices when working on the OKRs.

13 ene 2020

Two exercises to review your past OKRs to achieve high performing teams

You are already working with OKRs instead of promising features in a roadmap, but how do you make sure you cause the expected impact? Achieving the OKRs is just one half of the answer, making sure those OKRs actually move the needle in the company is the other half.

7 ene 2020
10% is the product, 90% is the business and internal processes

10% is the product, 90% is the business and internal processes

The previous phrase was shared by Richard Dalton, Head of Design of Capital One. It was such a powerful statement! It made me realize that from Product, we needed to step up and accompany business on their changes.

14 oct 2019
From six weeks roadmaps to OKRs

From six weeks roadmaps to OKRs

Last summer, we started working with OKRs to define the company priorities. We have just begun our third cycle; so it’s time to share our learnings.

18 feb 2019

Minimum Viable Feature

We talk a lot about MVPs, but once the startup has validated its product market fit and the team is growing, we stop being lean. We believe we can do bigger projects now that we have bigger teams. We forget that startups are measured by their speed of learning and adaptation.

13 ene 2019

Quality vs. time to build is a false dichotomy

One of the traditional battles between PM and PD is how much to implement of a particular feature. This dichotomy has one central false assumption: If you do less, it means you are releasing with less quality.

2 ene 2019